All promotional items that use a UT trademark — any of our Cockrell School logos, the supporting marks (longhorn silhouette, tower) or any of these protected phrases — must have approval through both your CSU and The University for the vendor to actually make the item. This process is handled through submission to the UT trademarks portal.
Timing
In general, for new designs, we recommend having 6-8 weeks for the total process (from the idea stage to getting it in your hand). Repeat items/artwork can be as short as 2-3 weeks.
Before Beginning Artwork
- Make sure you are familiar with the Cockrell Brand Guidelines
- Note: there are existing resources and graphic assets that may help begin your design
- Make sure you know the rules regarding the use of the Longhorn & Tower
Process
- Access the UT trademarks portal: https://portal.trademarks.utexas.edu/
- Fill out the online form, using your EID and selecting "Cockrell School of Engineering" from the dropdown menu. This will notify the Cockrell School trademark representative.
- Once approved by the Cockrell School, artwork will then be reviewed by the Office of Brand Trademarks and Licensing.
- Once both approvals have been issued, the portal will send a release through email to the vendor, allowing them to use our marks. They can then print/create items without penalty of law or trademark infringement. This is where any royalty fees will be assessed.
- For Cockrell student organizations, select 'Dean of Students Office' when sending your trademark design through the UT trademarks portal.
- Note: if the 'Dean of Students Office' does not show up in the dropdown menu, choose My Profile and select the checkbox for 'Dean of Students Office'
