Typography

The consistent use of select typefaces is an important aspect of the Cockrell School brand. The University of Texas at Austin, along with all of its colleges, schools and units, employs two primary families of typefaces — GT Sectra, a serif; and Benton Sans, a sans serif. 

Like the color palette, we concede there are occasions to use special fonts, this should be done sparingly. 90% of work at UT can be done using these typefaces.

Benton Sans, GT Sectra & Benton Sans Compressed are licensed fonts.
To request a license, email This email address is being protected from spambots. You need JavaScript enabled to view it..

 

 

Benton Sans

Digital, sans serif, informal
Corporate take on a classic sans, originally design for Martha Stewart magazine

Benton Sans

 

 

GT Sectra

Calligraphic, serif, formal
Modern take on a classic serif, originally designed for a journalistic magazine

GT Sectra

 

 

Special Use (Benton Sans Compressed)

Editorial & numerical
Used for magazine, editorial layouts and numerical elements in infographics

Benton Sans Compressed

 

Have a question or need our assistance?

Contact Cockrell School Communications and Marketing at This email address is being protected from spambots. You need JavaScript enabled to view it..